AI Growth Lead | MarTech & Automation

What I Build

AI Growth Services

Full-funnel growth architecture (acquisition, activation, retention, and revenue) powered by autonomous AI systems.

🏗️

AI-Native Growth Architecture

Design growth systems where AI drives acquisition, activation, retention, and revenue, with compounding optimization loops built into every stage of the funnel from day one.

AARRR · Compounding · Systems

🎯

Predictive Funnel Optimization

Implement lead scoring, behavioral prediction, and dynamic funnel adjustments that surface high-intent prospects and accelerate conversion velocity without manual intervention.

Predictive · Scoring · Velocity

🚀

Autonomous Acquisition Systems

Build self-optimizing paid media, SEO, and affiliate engines that allocate budget, rotate creatives, and scale winning channels without daily manual management from your team.

Paid · SEO · Affiliate · Auto

🔄

Retention & Expansion Automation

Deploy AI-powered lifecycle marketing, churn prediction, and upsell identification that increases customer lifetime value through automated, personalized intervention at scale.

LTV · Churn · Lifecycle

👥

Growth Team Enablement

Train and structure growth teams to operate with AI-native mindsets, prompt engineering, data literacy, and autonomous decision-making that compounds team capability over time.

Team · Training · Playbooks

Service Packages

AI Growth Leadership, What This Looks Like

Growth powered by AI isn't just faster marketing. It's a different operating model, one where systems replace repetition and humans focus on judgment. Here's how we build it.

Assessment

Growth Systems Assessment

Which parts of your growth engine are running on manual effort that AI should be handling, and what would it take to change that? Find out before you invest.

Best for

Growth teams and founders who want a clear view of their AI growth opportunity before committing to building systems, changing tools, or hiring.

Growth workflow audit & AI opportunity mapping
Current tool stack & data readiness assessment
Growth metric review, where AI can move the needle fastest
Competitor AI strategy intelligence
Prioritized AI growth roadmap with expected impact

Book a Growth Assessment

Engagement

AI Growth Systems Build

Building the AI-powered growth infrastructure that turns content, outreach, and retention from manual effort into scalable, automated systems.

Best for

Growth-stage companies ready to build AI-powered acquisition, activation, and retention systems, so growth doesn't stop when the team's bandwidth does.

AI content operations for organic acquisition
AI-powered outbound & lead qualification system
Behavioral lifecycle automation for activation & retention
Growth experiment automation & faster iteration cycles
Attribution & reporting setup across all AI growth systems

Start the Build

Fractional

Fractional AI Growth Lead

Senior AI growth leadership, without the full-time commitment. Strategy, system oversight, team enablement, and a growth roadmap that actually compounds.

Best for

Companies that need ongoing AI growth leadership but aren't ready for a full-time hire, or want proven AI growth expertise without the risk of an unknown hire.

AI growth strategy & quarterly roadmap
Oversight of AI content, outreach, and lifecycle systems
Growth experiment design & results analysis
Team AI enablement & capability building
Weekly async updates + monthly strategy sync

Inquire About Fractional

Engagement Models

How We Can Work Together

From embedded growth lead to fractional head of growth, available remotely for teams worldwide.

Growth Lead

AI Growth Lead / Manager

Lead your growth function with an AI-first approach. Strategy, execution, team management, and compounding optimization, owned end to end.

Executive

Head of Growth (Remote)

Embedded as your head of growth or VP of growth. Full P&L ownership, cross-functional leadership, and board reporting from a remote engagement.

Fractional

Fractional Growth Lead

Part-time leadership for teams needing growth expertise without full-time overhead. Roadmap, execution, and monthly optimization without the commitment.

Full-Time

Full-Time Remote Role

Dedicated growth leadership with APAC timezone coverage. Integrated with your team, culture, and rhythm, immediately available for remote start.

Project

Project-Based Consulting

Defined scope: growth audit, funnel rebuild, acquisition system, or retention engine. Delivered with playbooks, documentation, and knowledge transfer.

Retainer

Retainer Arrangement

Monthly growth optimization, new system builds, performance analysis, and strategic advisory as your growth stack and market position evolve.

Why Hire Me

The Track Record

Revenue-generating platforms scaled. Growth systems built. Teams led. Compounding results delivered.

✓

Scaled multiple revenue-generating platforms from zero to consistent growth across fintech, affiliate, and SaaS verticals.

✓

Reduced customer acquisition costs through automated promo campaign optimization and AI-powered personalization at scale.

✓

Built multi-channel attribution systems enabling data-driven budget allocation across Google, Meta, Apple Search, and affiliate networks.

✓

Architected AI content and affiliate systems producing 1,000+ assets with multi-country reach, compounding organic and referral acquisition.

✓

Led growth and marketing teams across 3+ countries with diverse market dynamics, cross-cultural leadership and execution.

✓

8+ years spanning founder, CMO, marketing technology lead, and growth operator roles, the full stack of growth experience.

✓

Worked with clients in US, UK, Israel, Singapore, Australia, and more, global remote track record with proven cross-border results.

Process

How It Works

From growth audit to compounding revenue systems with full team ownership and documentation.

Discovery

Audit current growth engine, north star metrics, and AI readiness. Free 30-min call, I'll identify your highest-leverage opportunities and where AI moves the needle fastest.

Strategy

Design growth architecture, funnel map, and 90-day execution plan with explicit KPIs for every initiative.

Build

Develop automations, predictive models, and acquisition/retention systems with real data validation.

Execute

Launch campaigns, monitor performance, and iterate rapidly on what the data shows, not what we assumed.

Scale

Expand winning channels, enter new markets, and compound returns quarter over quarter with documented playbooks.

FAQ

Common Questions

What companies ask before hiring an AI growth lead.

What does an AI Growth Lead actually do? +

An AI Growth Lead owns the strategy and systems behind AI-powered growth, identifying which acquisition, activation, and retention levers can be automated or accelerated with AI, building the systems that execute them, and measuring what works. It's the intersection of growth marketing expertise and AI implementation capability, not just running campaigns, but building the infrastructure that makes campaigns scale.

AI Growth Lead vs. traditional Growth Manager, what's the difference? +

A traditional Growth Manager designs and runs campaigns. An AI Growth Lead designs the systems behind campaigns, the AI-powered content pipelines, automated lead qualification workflows, personalization infrastructure, and data loops that make growth compound. The AI Growth Lead produces leverage; the Growth Manager produces output. Most high-growth companies eventually need both.

What are the benefits of having an AI Growth Lead on your team? +

An AI Growth Lead builds growth systems that run without constant human intervention, content that produces itself, outreach that personalizes at scale, and experiments that run in parallel. The compounding benefit: each system built increases the team's output without increasing headcount. For companies in growth phases, this is the difference between a growth team that scales linearly and one that scales exponentially.

Can an AI Growth Lead work with our existing MarTech stack? +

Yes, an AI Growth Lead works within your existing stack, connecting AI capabilities to your existing MarTech tools, CRM, email platforms, and analytics systems. The goal is AI augmentation, not stack replacement, adding the AI layer to what already works rather than migrating to new tools unnecessarily.

What growth metrics can an AI Growth Lead directly impact? +

The highest-impact metrics: lead volume (through AI-powered content and outreach at scale), lead quality (through AI-driven qualification and scoring), activation rate (through personalized onboarding sequences), and retention (through churn prediction and early-intervention campaigns). Most AI growth systems show measurable impact on at least one of these within 60 days.

What tools does an AI Growth Lead typically use? +

Core stack: Claude or GPT-4 for content and reasoning, n8n or Make.com for automation orchestration, Apollo.io for outbound, HubSpot or Pipedrive for CRM, and an analytics layer for performance tracking. The specific stack is assembled around your business model and existing infrastructure.

Can an AI Growth Lead work remotely and asynchronously? +

Yes, all engagements are remote from Manila, Philippines. I work asynchronously by default with scheduled syncs for strategy discussions, reviews, and decision points. Most clients are in the US, UK, or Australia, I structure availability around time zones that matter for your team.

How do you prioritize growth experiments when using AI? +

AI makes it possible to run more experiments simultaneously, so prioritization shifts toward expected value and learning velocity. I prioritize experiments that can be set up and measured quickly (shorter feedback loops), impact high-volume stages of the funnel first, and generate data that improves subsequent experiments. The goal is a portfolio of running experiments, not sequential testing.

How much does it cost to hire an AI Growth Lead? +

The investment depends on engagement type, a fractional AI Growth Lead retainer is different from a project-based engagement focused on building a specific growth system. Fractional engagements are priced by hours and deliverables. Send me a message with your team size and growth goals and I'll outline what an engagement looks like.

About This Work

AI Growth Lead: Building Compounding Revenue Systems

Why growth is an engineering discipline, not a campaign management function.

Growth in the modern era is no longer about heroic campaigns or singular tactics. It is about architecting systems that compound, where every experiment, every automation, and every insight builds upon the last to produce accelerating returns. An AI growth lead specializes in designing these systems, embedding artificial intelligence into the core of acquisition, activation, retention, and revenue operations. For companies in the Philippines and globally, this role has become essential for sustainable competitive advantage.

An AI growth consultant approaches growth as an engineering discipline. Rather than managing discrete campaigns, they architect autonomous systems that continuously optimize. Predictive lead scoring identifies high-intent prospects before they signal explicitly. Dynamic funnel adjustments route users through personalized journeys based on behavioral data. Self-optimizing acquisition engines allocate budget across channels in real time, scaling what works and pausing what does not. Retention systems predict churn before it happens and trigger automated interventions that extend customer lifetime value.

Businesses based in the US, UK, Israel, Singapore, Australia, and other markets are increasingly seeking remote AI growth managers and leads who can implement these capabilities without the constraints of local hiring markets. The Philippines offers a compelling proposition: deep technical and strategic expertise, strong English proficiency, cultural fluency with Western business practices, and timezone positioning that supports both APAC expansion and North American operations.

When evaluating an AI growth lead, prioritize three attributes: systems thinking for compounding and sustainable scalability; technical fluency to architect AI-native workflows and interpret complex data; and business judgment to understand unit economics, market dynamics, and organizational constraints. I bring eight years of growth leadership across founder, CMO, and marketing technology roles, a Computer Science foundation, and a track record of building revenue-generating platforms for global clients. Every engagement begins with a free 30-minute discovery call.

Manila-based. APAC-aligned. Globally experienced. Leading AI-native growth for teams that refuse to plateau.

Get Started